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Pricing

Populate the Brain yourself, or have us do it with you. Starting figures below — what you actually pay depends on how much of your stack the system has to reach.

[ 001 ]  What it costs

Tier 01 · Monthly

Platform

You populate the Brain.

from$300/mo

The system running on a Brain you populate yourself. Agents, the review gate, and the record of what was decided and by whom.

  • Drafts from Brain state
  • Never published unreviewed
  • What was decided, and by whom
  • Gate edits classified at merge

Tier 02 · One time, then monthly

Hands-on onboarding

We populate it with you.

from$1,999

+ from $300 /mo ongoing

Populating the store with your positioning, customer definition and voice, standing the system up, and encoding the work that repeats. One time, then the platform runs on it.

  • Brain population — ICP and voice
  • Stood up against your stack
  • Repeating work, encoded
  • Priced by level of integration

Tier 03 · Monthly · run by us

Full service

We are your content team.

from$5,999/mo

We run it. You still hold the gate on anything that carries your name, because that is not a thing to outsource.

  • Everything in the platform line
  • We operate the system with you
  • The gate on your name stays yours

We read your website to get started.

We are not the cheap option and this page is not trying to be. If price is the deciding factor there are tools that will draft for a fraction of this — what they will not do is keep a record of what your company decided, or learn anything from what you published.

[ 002 ] What moves the number

Frequently asked

Why is there an onboarding fee?
Because populating the store is the work. Agents reading an empty store produce exactly the generic output you already have, and no amount of platform time fixes that. You can do that work yourself. The fee is for us doing it with you.
What moves the number?
How much of your existing stack the system has to reach, and how much material already exists to work from. A company with a clear positioning document and one CMS is a different engagement from one with neither.
Is there a self-serve plan?
Not in the sense of a product you sign up for — there is nothing to open an account in, and we would rather say so than list one that does not exist. What you can do is populate the Brain yourself and run the platform on it.
Why publish starting figures rather than a full price list?
Because a range wide enough to be honest is not useful, and a single number would be untrue. The floors tell you whether this is in your budget, which is what the page is for.

See the system running on itself

We read your website to get started.